Designing icons for social media has taught me about the power of simplicity. Oh dear, that was terribly cliche… design+simplicity? Eye-roll I know.
But really! Trying to make something distinctive, recognizable, and beautiful is a challenge. I had fun reworking the Claremont Port Side logo to be something icon-ic (har-har).
Here is the finished version, in a size no one will ever see (lucky you!) The compass is based on the original logo and the circle was added to give it more of web icon feel.
Here it is in action on facebook
and on Twitter.
BAM. new web identity!